Who Would Ever Buy an $800,000 Watch?

Ever heard about a celebrity that just
paid a ridiculous amount of cash for
some piece of clothing?

Maybe someone just got a new set of
$50,000 alligator shoes, or they just
picked up a set of $13,000 cufflinks.

I mean, who in the hell would ever buy
a, $800,000 wristwatch?

…simple, someone with an extra $800,000

You can’t look at price in a vacuum.

You can’t look at price from your own
perspective.

Remember that price is NOT an absolute
value. It’s an illusion where the value
is perceived only in the mind of the
person making the purchase.

What’s one man’s trash is another man’s
treasure.

Therefore, don’t worry that you are
charging too much, or that your customers
won’t want to pay that much for what you
are selling.

Remember that the price is not an absolute.

It’s all a game of value.

If you provide enough value, you won’t
ever have to worry about closing the sale.

Your customer will see it and they will pay.

That’s it for today, just a short one. Remember
that the Ultimate Pricing Report is coming
out in a week or so… then this will all make
sense.

Until tomorrow,
Joshua Black

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Tagged as: Pricing