Over the weekend I saw the new Alice
in Wonderland movie, which was a huge
disappointment, even in 3D.
However, there is a BIG business lesson
in the movie that I wanted to be sure to
share with you today.
Alice gets stuck fighting between what
her family/society would like her to
be and what her dreams are telling her
to be.
She turns down a marriage engagement in front
of a very influential group of people in
order to follow the life she wants to live.
…essentially burning some serious bridges
behind her in order to pursue her passion,
which happens to be fighting a Jabberwocky.
This is the lesson the Alice has for us in
business:
When you are trying to make a name for
yourself, showing your prospects that you are
the business that will help them with their
problem better than any other, make sure
that you show that difference in your own
way.
If you pick the same path that every other
business in your industry uses in order to
get new business, then what message is that
giving to your customer?
Sometimes it’s a really good idea to burn
all of your old bridges behind you, as Alice
did, in order to be able to move forward
and try something new with your business.
One of the best ways to try something new
is to have established relationships with your
customers.
Once you have these long-term relationships,
you will be able to grow your business much
easier, instead of trying to gather new
customers all the time.
Your current customers will be very candid
with you and will allow you some freedom to
try a few new ideas without jumping ship.
Just like Alice’s furry friends that had to
convince her to drink stuff that made her
and eat cake that made her grow, if that
relationship wasn’t there, convincing
people to make a purchase decision can
be brutal.
To learn more about selling with
relationships, like Alice, click here:
http://www.closing-the-sale.com
Keep your Vorpal sword close by and always
be on the lookout for that smiling cat.
Until tomorrow,
Joshua Black
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Copyright 2010, Outer Limit Productions LLC.
All rights reserved.
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http://www.UnderdogMillionaire.com/blog
http://www.sales-letter-system.com
http://www.closing-the-sale.com
http://www.information-product-report.com
http://www.UltimateUSPcreator.com
http://www.underdog-success-formula.com
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