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Where’s Your Pink Cadillac?

{FIRSTNAME Bootstrapping Entrepreneur},

Whether you are a male or female, Mark Kay Ash,
the founder of Mary Kay cosmetics can teach us
all a lesson or two in grabbing more customers.

You see, Mary Kay started her empire from humble
beginnings. She was dirt poor and wanted a way
support her family.

She entered the male-dominated world of business
and developed a system [...]

March 9th, 2010 | Tags: , , , | Category: Networking/Referrals, Sales | Leave a comment

Networking- Get Caught Stealing

Today’s Tip Sheet is all about how to
steal. No, not the kind where you knock
over a liquor store or rob an old lady.

I’m talking about stealing the attention
of your customers by helping them get
what they want.

The famous speaker Zig Ziglar frequently
says that in order to get what you want,
you need to help other people get [...]

March 3rd, 2010 | Tags: | Category: Networking/Referrals | Leave a comment

Small Business Owner Gets Kicked Right in the Niche

If you want to really rock your business
in 2010, you are going to need to get
some serious laser focus on one particular
targeted niche of customers.

By positioning yourself as the end-all
be-all expert of one particular niche, you
can gain such a stronghold that it will
be almost impossible for someone to
swoop in and steal your business.

Here are some [...]

January 8th, 2010 | Tags: , , , , | Category: Networking/Referrals, positioning | Leave a comment

Bartering-An Underground Way to Get Free Stuff

Yep, it’s a censored word in many circles, so
censored that I couldn’t even print it in the
subject line…

Well, I guess it’s not that censored at all.

But, what if there was a way to legally get all
of the services that you normally have to pay for
in your business?

What if there was a way that you could [...]

December 22nd, 2009 | Category: Networking/Referrals, Uncategorized | Leave a comment

The First Mover that Drops the Piano Wins

Have you ever wondered how the “big guys”
in the business seem to have it while
all the other people that follow them seem
to struggle like crazy?

Well, today’s tip sheet is about something
critical called First Mover Advantage.

This is a phenomena where the person that
brings an idea to market first, usually
becomes the market leader just because that
is the [...]

December 15th, 2009 | Tags: , , , | Category: Networking/Referrals, Small Business | Leave a comment
 
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