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Another Customer Service Lesson from My Pooch

My dog has taught me a lot over the past
year. He is chocked-full of great business
advice.

No, he doesn’t talk… he doesn’t need to.

The thing that I learned yesterday was
during a ride in the car.

You see, my dog is really smart and he
understands the different routes that we
take. He knows the way to the kennel where
he [...]

Dentist with Lame Policy Loses $20,000

Got a little story to share with you today.
It’s not a story of magic, romance, or
intrigue.

Nope, it’s a story of one terrible customer
service policy that cost a business 2 loyal
customers.

You see, I had a dentist appointment yesterday
and I have been going to the same dentist for
the past 14 years.

I’ve even stuck with him even though [...]

Nobody Cares About Your Business

Yep, that’s right. As tough as it might be to
swallow, you’re customers really don’t give a
rat’s behind about your business.

They just want to know what you are going to do
for them.

Today’s Underdog Millionaire Tip Sheet is all
about branding, but not the branding you might
think.

It’s about building the brand of YOU.

Since you are a small business [...]

A Broken Sprinkler and a Brilliant Marketing Tip

I have a GREAT tip for you today, especially if
you own a service business, but it can also be
modified for almost ANY business.

I got an email today from one of your fellow
Underdog Millionaires. Her husband owns a small
landscaping company and they came up with an
idea that I’m positive less than 1% of business
owners use, and [...]

Customer Service Lesson From My Pooch

My dog trains me all the time. Just when
I think I am the master, he turns around
and teaches me a new trick.

His latest one is to get up at 4:30 am
just so he can watch my cats eat…

The cats used to sleep in until the dog
decided that it would be fun to get up,
so now [...]