One of my favorite authors on the planet
died yesterday. He was the author of the
1950′s classic “Catcher in the Rye.”
J.D. Salinger was a complete hermit,
never going in public, never doing a live
interview, and never publishing after
the 1960′s.
He led such a life of seclusion that his
grocery delivery boy had to go up the
winding dirt road in the mountains and
leave Salinger’s groceries in the garage,
picking up an envelop full of money in
return, never seeing Salinger’s face.
In fact, things go so strange with him
that he became deeply interested in holistic
medicine, shunning modern science, and
thought that publishing was the worst thing
he had ever done.
It is rumored that he continued to write
throughout his life and had close to 15
unpublished, complete novels in his home.
So, how can a shut-in like Salinger give
you any kind of a business lesson? You ask.
Well, the lesson that crazy old J.D. had to
teach us is that you need to get your product
out there in front of your audience.
You are doing your customers a disservice
by keeping your ideas all bottled up inside
you, and you sure aren’t helping your bank
statement.
Pick that one burning idea that you are
completely passionate about, something that
you really WANT to see all the way to the end.
Work on that one idea feverishly until it’s
finished, instead of jumping around from idea
to idea like a little squirrel.
You also need to know when enough is enough
and it’s time to stop tweaking and start selling.
Many people get stuck in “over-editing land”
and end up leaving a ton of money on the table
by NOT getting their product to market quickly.
Remember that only your customers get to vote
if what you made is worth buying, so let them
vote quickly.
Money likes speed. The faster you get your
ideas out there, the more ideas you will get
to bring to fruition in the future.
Don’t get stuck like J.D. Salinger and end
up sitting in your living room in your
underwear eating Cheetos and writing novels
that no one will every see.
You customers need you.
Speaking of customers, if you are interested
in being a loyal customer and you want a fast
way to get into the world of information
products, starting an entire business from
scratch for almost nothing, click here:
http://www.information-product-report.com
Until tomorrow,
Joshua Black
P.S. The Ultimate Pricing Report is finished
and is awaiting final approval. You will have
a chance to turn your business around, starting
next week.
*******************************************
Copyright 2010, Outer Limit Productions LLC.
All rights reserved.
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your business earn huge piles of moolah:
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http://www.UnderdogMillionaire.com/blog
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{ 2 comments… read them below or add one }
Yet, at the same time J.D. Salinger will be talked about long after his death – something that won’t happen to many of us. Perhaps his life of seclusion is what allowed him to be such a great writer? Then it comes down to values. What is more important to you: fame, money, relationships, or maybe your own sense of self-worth and achievement?
Just food for thought…I generally agree with what you say, but I like to play devil’s advocate sometimes.
Steven,
Thanks for the devil’s advocate post. I too enjoy solitude, but I would also much rather enjoy those things and maintain self-worth as well, while I’m alive and ticking.
I think that’s it’s critical to maintain a level of both sides in order to be a well-rounded, and responsible business owner.
Thanks for reading the Tip Sheet.