The Curse of The Boring Nail Salon- A Small Business Fable

Become a specialist with your small business

by Joshua Black

My wife loves to get her nails done and they end up looking great so I don’t mind paying for it.   No matter where she is, she’s got the nail places all scoped out to make sure that there’s one within reach at a moment’s notice.   Until yesterday I didn’t really think much of [...]

Your Customers Can Smell This Common Lie Like A Fart in A Car..

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You probably didn’t mean to do it.   It’s not like you’re trying to deceive your customers.   In fact, since you’re an official Underdog Millionaire, you probably go out of your way to prove to your customers how ethically you run your business.   …but sometimes IT just happens.   Sometime you lie to your customers [...]

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How to Create The Perfect Product That Sells Like Hotcakes

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If you’re like me, you’ve always got an eye out for a new product to sell to your customers.   If you can serve your customers with MORE of what they really want, you’ve got a customer as long as you can continue serving her.   However, many of us come up with some of the [...]

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Why Your Customers Won’t Buy… And How to Fix it TODAY

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One of the easiest ways to grow your small business is through the power of your current and past customers. This is such a powerful (and free) method, that it’s the hub of my entire small business university, called the Underdog Maverick Insider’s Program.  Now, having a pile of repeat customers is awesome, but what about those lowly [...]

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How to Sell From The Back of A Police Car- A Lesson in What NOT to Do

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I recently had a run-in with a super sub-par salesperson and I thought I share this with you, so that you might be able to benefit from my unfortunate experience.   So, I’m looking to sell my house and move into something different.   There is a little damage on a few windows in my house [...]

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A Simple Sales Letter Formula to Get More Customers as Early as Tomorrow…

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The art (and science) of copywriting can bring more moolah into your small business with the proverbial flick of a switch.   If you want to grow your small business, you may want to consider improving your chops on copywriting.   Copywriting is just salesmanship in print.   It’s the art of taking the way we talk [...]

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How to Command High Prices For Your Products While Still Keeping Customers Happy…

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Today’s Underdog Millionaire Tip Sheet is about NOT doing what everyone else in your industry is doing.   If you’re one of the business owners that thinks you’ve got to compete on price in order to stay in business, then keep reading.   In fact, if your business model relies on price competition only, you [...]

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